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Why County Line?
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Why should you use County Line for your
veterinary Doctors?
How do you decide
about any doctor?
There are a multitude to criteria which come into play.
Location, fees, skill, availability, compassion and most importantly, your
ability to relate and communicate with that doctor. Nearly
everyone knows that doctors are not "cookie cutter" images of each
other. We're all very different in not only our skill levels and
experience, but our basic values and motivations.
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Lets
talk about fees
first. These days, at some veterinary hospitals, the actual
"walk out the door" fees are difficult to determine in advance.
The complexion of our profession has changed dramtically in the last 20
years. I can't say years ago that all veterinarians were were
hard working, honest, highly ethical people, but almost all of them
were. I was extremely proud just to be able to say
that I was a veterinarian. I knew that to everybody, it was
automatically assumed that I was a person of high standards and
character. Things have changed, though. There are people in
our profession who are driven primarily by money. The veterinary
profession has been invaded by the big corporate veterinary hospital
chains. Like a bunch of veterinary Wall Marts. Advertising,
which used to be an ethical "No-No" in our profession, is now common
place. These big outfits have enough money to advertise
aggressively and often offer the "lost-leader", a cheap
vaccination, for example, to get you in the door. If you
look at your receipt when you walk out the door of one of these
places, you shouldn't be surprised if you paid more than you
would have just about any place else. They have very creative and
not very straight forward or understandable fee structures. They
might advertise a $10.00 Rabies shot, for example, but because of
hidden and/or additional fees, 'administrative charge', 'computer fee',
office call, etc. your bill quickly climbs to fourty, fifty, sixty
dollars. But think about it. They have to charge
more. Their overhead is higher. Bigger fancier buildings
located on prime real estate, larger staffs, big advertising
budgets not to mention a big corporate office with highly paid
executives who travel the country. These executives don't
actually generate money, they oversee the money somebody else
generates. It isn't possible that they can charge less. Not
only do they have to get more yield per client, they must have more
people through the door. The only assured way for this to happen
is if they advertise that they charge less. The reality is, that
the basic cost of doing business is about the same for all of us.
You can really only save significant money by employing younger
doctors, who will work for less because they lack experience, and/or
skill. Other than that, in the scheme of a million dollar budget,
you're pretty much talking about savings in pennies. Drugs and
equipment pretty much cost us all about the same.
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As
far as overhead goes, here at County Line Animal Hospital, our overhead
is as high or higher than any other animal hospital. That is
because we are committed to having the latest diagnostic
equipment. We want the latest equipment because it allows us to
do the best work. Additionally our lab is backed up by an
outside quality assurance program to ensure that our laboratory always
gets the correct results.
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Good
questions to ask
prospective veterinary doctors to get an idea if they are really as
committed to their clients and their pets as their statements seem to
indicate are: 1. Who does the lab work? [Outside lab = slow
results] 2. If it is in-house, what is the education
and experience qualifications of the people who operate the machines
and peer into the microscope? [Lab techs are not 'cookie-cutter' copies
of one another, either], and 3. Do they use any sort of
independent regular comprehensive outside quality control service
. That is a very big item. Consistently accurate lab
results require constant diligence and precision. You can only
know if you are doing good if some independent person checks your
work.) It is obvious to anyone we could make a lot more profit if
we weren't constantly investing in new equipment and going back to
learn new techniques and procedures. Profit is important to us,
but being the best at what we do is the
primary goal.
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Should you use one
of more of the doctors
at County Line Animal Hospital? Without doubt. We're the
best. But, certainly not if you're looking for the highest priced
veterinarian and certainly not if you're looking for the lowest priced
veterinarian. If you're looking for price as your primary
criteria we're likely not the doctors you're going to be happy
with. If you're looking for skill, if you're looking for value,
if you're to be treated fairly and you want to discover if one or
more of us has that very important rapore with you, then YES, you
should make us the doctors for your pets. We'd like you come and
be our friends. What you're going to find here at County Line are
doctors who will listen, doctors who are smart and doctors who
have there own pets and understand what it is like to have one get sick.
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